Survey Reveals Consumer Confusion About Antibiotic Resistance

Wednesday, May 7, 2014
 

New Brochure Aims to Clarify Facts Surrounding Antibiotics

Washington, D.C.– A new survey reveals that consumers are confused about the causes of antibiotic resistance and the use of antibiotics in livestock and poultry production. The survey was conducted online in March 2014 among over 2,100 U.S. adults ages 18 and older by Harris Poll for the American Meat Institute (AMI).

When asked “According to the CDC, which of the following is the greatest contributing factor to human antibiotic resistance,” only four in ten Americans (41 percent) correctly answered “health professionals over-prescribing to people.” Eighteen percent thought use of antibiotics in livestock production was the number one contributing factor according to the CDC. Seven percent thought the CDC found antimicrobial hand sanitizers to be the biggest factor; five percent thought the answer was drinking water and 28 percent said they were unsure.

During a September 2013 press conference to release a report on antibiotics, CDC Director Thomas Frieden, MD, said, “Right now, the most acute problem is in hospitals. And the most resistant organisms in hospitals are emerging in those settings because of poor antimicrobial stewardship among humans.” In fact, he said that half of all antibiotic prescriptions given to humans are unnecessary.

CDC also said that it is important to use good stewardship in administering antibiotics during livestock and poultry production and that antibiotic use for animal growth promotion should be phased out, an effort that is already under way at the request of the Food and Drug Administration and a move that the American Meat Institute supports.

Survey data also reflect confusion around the issue of antibiotic residues. Four in ten consumers (39 percent) think that unsafe levels of antibiotics are commonly present in the meat and poultry products found at the grocery store, though government data show that violative antibiotic residues in meat and poultry are virtually non-existent. In 2011, USDA’s Food Safety and Inspection Service screened meat and poultry for 128 chemicals, and 99 percent of the tested carcasses were free of all of them.

AMI today released a new, referenced and reviewed brochure called Antibiotics in Livestock & Poultry Production: Sort Fact From Fiction. The brochure may be downloaded from http://www.meatami.com/ or requested via mail by sending a self-addressed 4” x 5.5” envelope with .69 postage to Antibiotic Brochure, 1150 Connecticut Ave, NW, Suite 1200, Washington, DC, 20036. AMI also released a new Media MythCrusher to help media avoid some of the most common errors in reporting about the antibiotic issue.

Abbreviated Methodology

This survey was conducted online within the United States by Harris Poll on behalf of AMI from March 24-26, 2014 among 2,167 adults ages 18 and older. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables, please contact Janet Riley, jriley@meatami.com

About Nielsen & The Harris Poll

On February 3, 2014, Nielsen acquired Harris Interactive and The Harris Poll. Nielsen Holdings N.V. (NYSE: NLSN) is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence and mobile measurement. Nielsen has a presence in approximately 100 countries, with headquarters in New York, USA and Diemen, the Netherlands. For more information, visit http://www.nielsen.com/us/en.html.

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